Kresna
Designing a clear AI platform brand identity for Kresna
overview
Kresna is an AI platform built for revenue teams to automate sales workflows, eliminate manual tasks, and help teams move faster without adding more headcount. From lead handling to follow ups and reporting, Kresna focuses on making revenue operations smarter, cleaner, and easier to scale.
Kresna needed to stand out in a crowded SaaS landscape while still feeling trustworthy and enterprise-ready. The challenge was to simplify the message, sharpen the positioning, and create a visual system that felt premium yet approachable so visitors could quickly understand the value and feel confident taking the next step.
the Result
The refreshed brand and website gave Kresna a much stronger presence across every touchpoint, helping the product land faster with the right audience and making complex AI workflows easier to understand and trust.
+32%
Brand awareness.
+10%
Conversion rate.
+15%
Revenue increase.
Project Leader
Dwi bhagaskara
Web Designer
Jonathan setiadi
Brand Designer
Sarah fadilah
Social Media Manager
Amy putri
